Building a better future with your green business?

Let’s put the right words to your story.
Tell me more

Hi, I’m Caroline,
conscious copywriter
& lover of all things green and clean

Are you the founding mother (or father!) of a sustainable brand, webshop or website?

And are you looking for a freelance copywriter that:

  • shares your unwavering passion for green beauty, health & lifestyle;
  • has in-depth knowledge of your products, your audience and your sector;
  • turns your message into clear, persuasive content that converts;
  • delivers punctual service without hassle?

Let me do your word wrestling, while you go and save the world!

On the menu

100% plant-based, cruelty-free and slightly spicy

Website copy
& product descriptions

Blog articles
& newsletters

Social media captions

Press articles

Magazine publications

And more!

Get your free green webshop checklist

Are you about to launch a green webshop? Or did you recently go live?
First and foremost: congratulations!

Want to make sure your content, layout and offer are 100% on point before you step into the spotlight? Then tick off all the boxes with this free green webshop checklist! 

Your wonderful words

Running a webshop and a physical store, I often have a lot on my mind. I was looking for someone whom I could count on for fluent online and offline texts. And who understands what Solsties is all about.

Thanks to her writing talent and extensive knowledge of natural wellbeing, I have to give Caroline only a few instructions and she has got me covered. She works professionally, within deadlines, but also with a personal and engaged approach. Thank you for the collaboration so far and I look forward to more of the same.

Karen Peger – Solsties

We have been working together for a while now and are very much in sync. A short mail with instructions suffices for a text with the right tone and identity. There is often a strict deadline for our texts, but this has never been a problem for Caroline. She clearly communicates about her planning.

We need a copywriter that goes the extra mile. Translate texts from German or English, (re)write product and blog texts, manage our social media… We are very happy that Caroline can do this independently and quickly. This saves us a lot of time and worrying.

Our collaboration is very personal and engaged. The fact that Caroline shares our vision and passion for green beauty, makes us more than a match. Delighted to have her on our team!

Iris Van Dessel – Druantia

We were looking for a copywriter that shares our vision and is enthusiastic about our concept. We found all this in Caroline. She has a warm heart for nature and knows what she’s talking about. The collaboration felt very familiar, as if we sat around the table with a friend.

We are very happy with the end result: the texts are fluent and 100% our style. Given the time pressure of our launch, there wasn’t much time, but even that wasn’t an issue for Caroline. In short, we’re very happy with her as a partner and look forward to working with her in the future.

Laura and Marieke – Lukse

Let’s grab a cuppa in Zoom

Ready to step up your game and create top-notch content?

Grab your cuppa fairtrade coffee or herbal tea and meet me in Zoom!
Let’s talk about you, your business and how I could help.

Book a time slot that suits you and I’ll send you a Zoom invitation.
Easy peasy. 100% free, zero strings attached.